The recent acquisition of Starwood Hotels & Resorts Worldwide by Marriott International may have stunned the hospitality industry but it was not totally unexpected to me. Mileage Communications was Marriott’s PR agency based in Singapore for more than 17 years, since 1994. When we were appointed, Marriott had just opened the JW Marriott Hong Kong,… Continue reading Implications of the Marriott International’s acquisition of Starwood Hotels & Resorts Worldwide
Interview by Netzwirtschaft.Net Who is Uwe Schmidt? Please briefly introduce yourself. I am a communicator. Which means, I communicate across all channels throughout the world and also gladly assist others along the way. The reason for this can maybe be found in my choice of career. Initially, I wanted to be a teacher, then… Continue reading Uwe Schmidt, interviewed by German Netzwirtschaft.Net (Digital Workouts)
by Valentina Giacaman Hazboun Founding Partner at RumboCierto For a PR firm today, it is much more difficult to try to contain a crisis for a client in a world where everything seems to be transparent and information flows through social networks in less time than previously thought. Gone are the days when companies thought… Continue reading Leaks and Transparency in a globalized world
por Valentina Giacaman Hazboun Socia Fundadora de RumboCierto Para una firma de PR hoy es mucho más difícil tratar de contener una crisis de un cliente en un mundo donde todo parece ser transparente, y la información fluye por redes sociales en menos tiempo de lo que se pensaba. Atrás quedaron los tiempos en que las… Continue reading Filtraciones y Transparencia en un mundo globalizado
PRGN gives 39 international awards of excellence to 18 agency winners Cros (Russia) tops awards ceremony with 8 wins Dubai, United Arab Emirates – November 10, 2015 – The Public Relations Global Network (PRGN) recently announced the winners of its annual international Best Practice Awards competition. “This is a strong and competitive awards competition showcasing… Continue reading Public Relations Global Network Announces Winners of 2015 Best Practice Awards
PRGN welcomes The Hoyt Organization to its 46 agency member network PRGN leadership is pursuing additional partnership opportunities in China, Africa, Belgium and New York Dubai, United Arab Emirates – November 9, 2015 – The Public Relations Global Network (PRGN) today announced it has selected The Hoyt Organization, Inc., a Los Angeles-area based full- service… Continue reading Public Relations Global Network Adds Affiliate in Los Angeles (USA)
The Public Relations Global Network recently had nearly 30 agencies attend its twice-yearly international conference in Dubai representing more than 15 countries and 7 states in the U.S. The conference identified several trends in the global communications marketplace that are worth noting. Some of these takeaways include: Visual communications is almost as common as written… Continue reading 10 Global Business Communications Trends Impacting Local Public Relations Executives throughout the Globe
“It takes a whole life to build a reputation. It takes a moment to destroy it”. The concise comment by Gianni Puglisi, IULM’s dean, summarizes perfectly the media storm fallen on the automotive industry Volkswagen, accused by the U.S. Environmental Protection Agency (EPA) of having adulterated data regarding its diesel cars’ emissions. DieselGate, as it… Continue reading DieselGate, all the mistakes by Volkswagen PR team
“A costruire una reputazione occorre una vita. A distruggerla basta un attimo”. Il lapidario commento di Gianni Puglisi, rettore dello IULM di Milano, riassume perfettamente la tempesta mediatica che si è abbattuta sulla casa automobilistica Volkswagen, accusata dall’Agenzia per la protezione ambientale americana (EPA) di aver truccato i dati relativi alle emissioni di sostanze inquinanti… Continue reading DieselGate, tutti gli errori del team PR di Volkswagen
