A long-time legal friend recommended The Ledlie Group to one of his Fortune 500 clients hours after one of the client’s subsidiary companies suffered a disastrous mine explosion that killed 13 miners. The company’s communications director was overwhelmed by the gravity of the incident and the number of media requests, which were multiplying at record speed.
NIRAS is the Belgian Agency for Radioactive Waste and Enriched Fissile materials. This federal agency by law is responsible for the management of nuclear waste. Its mission is to draw up the inventory, to handle, treat and stock radioactive waste and to propose solutions for its long term depository and management.
In 2006 the Belgian government decided to dispose of the low and medium active short-lived waste in a surface disposal installation; NIRAS now needs a decision in principle for the high active long-lived nuclear waste so as to steer its further research and development in the right direction. The decision is relatively urgent as the agency will need another three to four decennia on R&D to work out any type of solution.
Such a decision is highly subject to pressure and influences from political, industrial en environmental groups.
In 2008, Xenophon worked with ATA to lead a multi-industry campaign to lower record-high oil prices by stopping rampant speculation in the commodities futures markets. The campaign’s goal was to transform the energy debate on Capitol Hill and help reduce fuel prices for ATA’s (air transportation of America) member airlines.
The Rockwool Group is the world’s leading producer of stone wool – a material that improves the quality of life for millions of people and helps to alleviate environmental problems, such as the greenhouse effect, smog and acid rain. Moreover, Rockwool insulation gives us pleasant indoor environments by keeping out the freezing cold, while in hot climates, stone wool helps to keep indoor temperatures comfortably cool.
Main goals of the company were:
LS9 is a renewable petroleum company that applies synthetic biology to produce proprietary biofuels that are compatible with existing fuel distribution infrastructure, as well as high-value industrial chemicals.
In 2008, when LS9 entered the renewable biofuels space, it faced an uphill battle against competitors that not only owned the majority of media mindshare, but also had raised millions of dollars in funding that LS9 had not acquired. As LS9 prepared to move the company to the next phase of growth – commercial scalability and the next round of funding – LS9 contacted San Francisco PRGN partner Landis Communications, Inc. (LCI) to develop and implement a communications strategy that would advance its current business by attracting new funders.
The Focus FlexiFuel Vehicle (FFV) was billed as an ‘everyday’ car which could deliver 70% fewer CO2 emissions, run seamlessly on any mixture of renewable bioethanol or conventional petrol – and all at a marginal cost over the equivalent petrol car.
Already the country’s best-selling car, the Focus FFV arrived in Ireland with a new USP (advice what is USP) of particular relevance to an agricultural community in need of future outlets for their products.